Klaviyo integration

Loyalty activity in Klaviyo, ready for flows.

Shakewell creates a Klaviyo profile for each loyalty member and sends loyalty activity as Klaviyo events, so you can build flows and segments on points, tiers and rewards.

No credit card · 14 days · Cancel anytime

Your Brand

Jordan Kim

Points

1,250

Sample pass built in the template editor.

Before

Plastic cards, email punch cards, paper vouchers.

Lost, forgotten, ignored. No data on who came back.

After

Wallet passes on every phone.

Live on the lock screen. Pushed when it matters. Tracked end-to-end.

Without the connection, Klaviyo does not know who is a member or what they have earned. With it, every loyalty event is available to your flows.

Profiles that stay current

Each member gets a profile with points balance, lifetime points, tier, stamps, rewards available and a personal add-to-wallet link.

Events for every loyalty action

Enrolments, pass installs, stamps, points earned and redeemed, rewards and tier changes arrive as Klaviyo events with a unique id, so retries do not duplicate them.

Limited access

Shakewell asks only to read the account name and write profiles and events. It does not read your lists, campaigns or flows.

How it works

Three steps from idea to lock screen.

Step 01

Connect Klaviyo

In the dashboard open Integrations, choose Klaviyo and approve access in Klaviyo.

Step 02

Members sync

Profiles update a few seconds after a member or their pass changes.

Step 03

Build flows

Use events such as Loyalty Member Enrolled, Reward Earned and Tier Upgraded as flow triggers.

Starter — perfect for getting started

$49/mo USD

$79 AUD / month

  • 500 active passes
  • Push notifications + hosted signup forms
  • Visual template builder

Questions, answered.

Which plans include the Klaviyo integration?
All plans, including the free trial. Which loyalty data there is to send depends on your plan, for example tiers and rewards are on Growth and above.
How are members matched to Klaviyo profiles?
By email address or phone number. A member with neither is skipped.
Are existing members sent when I connect?
Profiles are created as each member changes. Ask support to run a backfill to load everyone at once. Events from before you connected are not sent.
Are points expiry and approaching-tier events sent?
Not yet. Do not build flows on them.
Who can connect Klaviyo?
A Shakewell user with permission to manage integrations, who can also approve apps in the Klaviyo account.

Ready when you are

Connect Klaviyo and build loyalty flows.

Set up takes minutes. No credit card required to start a free trial.