Best Digital Wallet Pass Platforms Compared (2026)

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The best wallet pass platform depends on what you are building: a developer-led integration at large scale, a stamp card for one shop, or a branded programme managed by a marketing team. This guide compares six platforms that issue Apple Wallet and Google Wallet passes: PassKit, Passcreator, PassEntry, Loopy Loyalty, Stamp Me and Shakewell Wallet. Disclosure: Shakewell Wallet is our product, so we list it, say plainly where it is not the best fit, and take every competitor fact from that company's own public site, with a link and a date.

Last verified: 14 November 2026. Pricing, trial lengths and features change. Each row links to the source page; check it before you buy.

How we compared

We looked only at things a vendor states publicly and that you can check yourself:

  • Which wallets the vendor says it supports.
  • Pricing model and trial terms, as stated on its pricing or home page.
  • Whether its public pages mention an API or developer tools.
  • Who the product seems aimed at, as the vendor describes it.

We did not test the competitors' products, we did not use their dashboards, and we quote no prices: they change often, are quoted in different currencies and sometimes exclude tax. Follow the links for the current figures. Where a page was unclear, we say so.

At a glance

PlatformWallets namedTrial or free tier (as stated)Pricing model (as stated)API (as stated)
PassKitApple Wallet, Google Wallet45-day trialPlatform fee plus pass volumeDevelopers can integrate through its API
PasscreatorApple Wallet, Google Wallet, Samsung WalletFree plan mentioned; terms not stated on the page we readNot stated on the home pageREST API linked, with API docs
PassEntryApple and Google wallets14-day trial, no card requiredMonthly plans with annual optionAPI docs linked in site navigation
Loopy LoyaltyApple Wallet, Google Wallet15-day trialMonthly plans that differ by locations, card designs and usersDeveloper API access listed on its pricing comparison
Stamp MeApple Wallet and Google Wallet, for Stamp Business customers; also an app30-day trial, started when you publish your first stamp cardMonthly plans, with a setup fee for extra published programsZapier integrations mentioned; no API mentioned
Shakewell WalletApple Wallet, Google Wallet (Samsung Wallet not supported yet)14-day trial, no card to startFlat monthly plans, no per-pass feesREST API on Growth and above

Sources: PassKit pricing, Passcreator, PassEntry pricing, Loopy Loyalty and its pricing, Stamp Me and its pricing, and Shakewell Wallet pricing. All checked on 14 November 2026.

1. PassKit: for developer-led and large-scale programmes

PassKit's pricing page describes a platform fee plus pass volume, billed monthly in arrears, with the platform fee depending on how many team members need access. It lists a 45-day trial and names Apple Wallet and Google Wallet. Its company description says developers can integrate and automate through its API.

Where it fits: teams with engineers who want per-pass pricing at scale, and organisations that want a long evaluation period. Our own comparison, with the PassKit figures and where PassKit is the better fit, is on PassKit vs Shakewell Wallet and the PassKit alternatives page.

Watch for: a usage-based model needs a forecast of pass volume to predict cost.

2. Passcreator: broad wallet support and a REST API

Passcreator describes itself as a SaaS platform for wallet passes since 2012, run by Passcreator GmbH in Munich. Its home page lists Apple Wallet, Google Wallet and Samsung Wallet, mentions a REST API with documentation, and offers a free plan. The page we read did not state plan prices or trial terms, and its pricing link goes to a registration page.

Where it fits: teams that need Samsung Wallet as well as Apple and Google, or that want an API-first tool.

Watch for: confirm current plans after you register, since the public page does not set them out.

3. PassEntry: simple plans with a short trial

PassEntry's pricing page lists a 14-day trial with no card required, then monthly plans with an annual billing option, with enterprise terms quoted. Its site navigation links to API documentation. The page notes that prices exclude VAT and is priced in pounds sterling.

Where it fits: small teams that want a self-serve plan structure and a trial to test with.

Watch for: the pricing page's feature comparison was mostly empty in the version we read, so ask which plan includes the features you need.

4. Loopy Loyalty: digital stamp and punch cards

Loopy Loyalty describes itself as a platform for digital stamp cards and punch cards in mobile wallets, for Apple Wallet and Google Wallet. It offers a 15-day trial and says no card is needed to get started. Its pricing page lists monthly plans that differ by number of locations, card designs and users, and lists developer API access in its comparison; its home page mentions Zapier and Make for automation.

Where it fits: a business that wants a stamp card quickly and sells at one or a few locations.

Watch for: check which plan includes API access and how many locations and designs you need.

5. Stamp Me: stamp cards with an app and a web app

Stamp Me describes itself as a digital loyalty platform for businesses of all sizes. Customers can join through a web app that needs no download; some stamping methods need its native app. Its FAQ says Apple Wallet and Google Wallet are supported, and customers can save their card to either wallet only if the business uses its Stamp Business product. Its pricing page lists a 30-day trial that starts when you publish your first stamp card and monthly plans with a setup fee for additional published programs.

Where it fits: businesses that want stamp cards and are happy for some customers to use an app alongside the wallet.

Watch for: the wallet is tied to a specific product tier, so confirm that the plan you pick includes it.

6. Shakewell Wallet (ours): visual builder, signup forms and a REST API

Shakewell Wallet issues Apple Wallet and Google Wallet passes from one template. It has a visual card builder, hosted signup links and QR codes, push notifications, a loyalty engine (points, tiers and rewards on Growth and above), integrations with Shopify and Shopify POS, Square, Klaviyo, WooCommerce and Zapier, and a REST API on Growth and above. Plans are flat monthly with no per-pass fees, and a free trial needs no credit card to start (pricing, features, integrations). It signs Apple passes with its own certificate, so you do not need an Apple Developer account of your own on standard plans (Apple Wallet setup).

Where it fits: marketing teams and agencies that want to launch without engineers, and developers who want a documented API (quickstart).

Where it does not: Samsung Wallet is not supported yet. The Starter plan includes one template and the REST API is on Growth and above. PassKit's trial is longer than ours. If per-pass pricing at very large scale is your priority, compare costs carefully.

What to ask any provider before you commit

  1. Who holds the Apple certificate, and who renews it? See certificates explained.
  2. Can I export my customers and move my passes? Ask for the export format.
  3. What counts toward my limit? Passes issued, installed or active.
  4. What does a send to every pass cost, and are there message limits?
  5. Is the API on my plan, and what are its rate limits?
  6. Which integrations are live, not coming soon?
  7. Which wallets do you need: Apple, Google, Samsung?
  8. What happens at the end of the trial, and what does cancelling do to installed passes?

Or build it yourself

If you have engineers and unusual requirements, you can issue passes directly with Apple's and Google's tools. It gives full control and removes platform fees, at the cost of certificates, signing, an update service and long-term maintenance. The how-to guide outlines the steps, and the Laravel tutorial shows a runnable Google Wallet example.

How to choose

  • One shop, a simple stamp card: a stamp-card specialist such as Loopy Loyalty or Stamp Me may be enough.
  • Samsung Wallet matters: Passcreator names it on its home page.
  • Engineers, large scale, per-pass economics: look at PassKit.
  • Marketing team, no engineers, integrations with your till and email tools: consider Shakewell Wallet.
  • Agency delivering for clients: read our guide for agencies and compare partner terms.

If we have got a fact about your product wrong, tell us through the contact page and we will fix it and update the verified date.

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