Illustrative example

Example: how an independent cafe launches a digital stamp card in a day

Last updated

This is an illustrative example of an independent cafe with a handful of staff and a till that is not connected to anything.

Problem

Paper punch cards get lost, forgotten at home or stamped by the wrong person. The owner cannot tell how many regulars there are or message them when the cafe has something new.

Setup

  1. Create the card. Open Cards, choose Create card, pick the stamp card type, name it, and set how many stamps earn a reward and what the reward is, for example a free coffee after 8 stamps.
  2. Add the brand. Upload the logo (required to publish) and choose the colours. The preview updates as you go.
  3. Publish and print. Publish the card, then use Share, QR and poster to print the counter poster or table tent. Test the QR with your own phone first.
  4. Stamp at the counter. Staff open the Scan page on a phone or tablet, find the card and choose plus one stamp.

What members see

A customer scans the poster's QR code, enters their details and adds the card to Apple Wallet or Google Wallet. The card shows progress such as 3 of 8 stamps. When the card is full, staff choose Redeem reward and the card starts again.

Integration

None is needed. Stamping by hand on the Scan page requires no till integration or stamp rules. If the cafe later sells through a connected store or POS, stamp rules can award stamps automatically on the same card, and the two can be used together.

Push and updates

The cafe can send a message to customers who have installed the card, such as a seasonal drink or changed holiday hours. If the reward changes, update the card and the passes already in wallets update too.

Outcome: what to measure

We do not publish results for this example. The cafe would watch:

  • Cards issued against a count of regular customers.
  • Stamps added per week and rewards redeemed.
  • How many cards have been added to a wallet, as a check that the poster and the counter prompt work.

About this example

This is an illustrative worked example, not a customer story. It describes how a cafe could launch a stamp card using screens and settings that exist in Shakewell Wallet today. No customer, logo, quote or result is shown, and the page states no figures because we have no production data for this scenario that is meaningful to publish. Any numbers you see in your own account will be your own.

FAQ

Do customers need to download an app?
No. They add the card from a link or QR code to the wallet already on their phone.
Can I undo a stamp added by mistake?
Yes. Choose Undo on the Scan page straight after adding it.
Do I need a POS integration?
No. Staff can stamp by hand. A POS or online store can be connected later to stamp automatically.
Are these real results?
No. It is an illustrative example of the setup and states no results.

All worked examples

Worked example

Set this up for your own business.

Set up takes minutes. No credit card required to start a free trial.